Florida offers digital marketing courses online and on campus, making it easy for learners to gain the skills needed to succeed in this growing field. These programs focus on trending areas like AI in marketing, where students learn to use tools for personalization, chatbots, and analytics to improve customer experiences.
Video marketing is another key focus, with courses showing how to create engaging content for platforms like YouTube and TikTok, while voice search optimization helps learners prepare businesses for voice-activated searches on devices like Alexa and Google Home.
Depending on the course, students can prepare for roles such as SEO Specialist, Content Marketer, Digital Marketing Manager, or Social Media Strategist, each aligning with specific skills like campaign management, storytelling, or audience engagement. Whether you’re starting fresh or upskilling, these courses provide flexibility and practical training to help you succeed in the fast-growing digital marketing industry.
Thinking about a career in digital marketing? Check out schools in Florida with courses and certificates to help you grow.
University of South Florida
- In-Person
Program:
Digital Marketing Certificate
Modality: In-Person
Tuition: $4,995
Program Overview:
The digital marketing certificate at the University of South Florida is one of the only in-person options available to students. The program consists of a four-day immersion program, designed to provide a hands-on and real world experiential experience for students. The projects are real-world, and aim to challenge students to provide digital solutions to marketing challenges that actual companies run into.
Florida Atlantic University
- Online
Program:
Certificate in Digital Marketing
Modality: Online
Tuition: $1,795
Program Overview:
FAU’s Digital Marketing Certificate focuses on simplifying digital marketing, by first focusing on the consumer. Once a consumer is defined, then an effective digital communication strategy can be established. This type of consumer focused approach helps to simplify the creation of digital marketing campaigns, and can help students get a strategic feel for digital marketing to allow them to feel comfortable providing recommendations at their own organizations.
University of North Florida
- Online
Program:
Digital Marketing Certificate
Modality: Online
Tuition: $2,250
Program Overview:
The UNF Certificate in Digital Marketing, offered in conjunction with Ziplines Education, provides students with a program taught by industry professionals. By incorporating real-world practitioners into the curriculum and delivery process, the program covers topics that are relevant and provides students with insight that is actionable in todays digital marketing landscape.
University of West Florida
- Campus
Program:
Digital Marketing Undergraduate Certificate
Modality: Campus
Tuition: $211.98 per credit
Program Overview:
The University of West Florida’s Digital Marketing Undergraduate Certificate is created for students who might not be ready to pursue a full undergraduate degree, but still want a foundational understanding of digital marketing. The program focuses on how the application of digital media is relevant for different industries, including hospitality, entrepreneurship, business and more.
Digital Marketing Courses and Certificates in Other States
Nevada
Oregon
New York
Washington
Texas
Florida