Colorado Digital Marketing Programs

Amber Felton

Written by Amber Felton

Digital Marketing & Technical Writer

Updated & Fact Checked: 09.30.2024

Nestled in the heart of the Rocky Mountains, Colorado’s academic landscape reflects the spirit of innovation and creativity that defines the state itself. From the vibrant urban centers of Denver and Boulder to picturesque college towns like Fort Collins and Colorado Springs, the Centennial State boasts a variety of educational institutions that are at the forefront of digital marketing education.

In today’s digital age, where businesses are increasingly relying on online platforms to connect with consumers, the demand for skilled digital marketers has never been higher. Colorado, with its burgeoning tech scene and thriving startup culture, is a hotspot for digital marketing opportunities. Just look at the tech startups flourishing in Denver’s RiNo district to the outdoor brands headquartered in Boulder and you’ll find that Colorado’s dynamic business ecosystem provides an ideal environment for digital marketing professionals to thrive.

Recognizing the growing demand for digital marketing expertise, Colorado’s educational institutions have risen to the occasion, offering innovative programs and courses designed to equip students with the knowledge and skills needed to excel in this rapidly evolving field. Whether you’re a recent high school graduate looking to kickstart your career or a seasoned professional seeking to pivot into digital marketing, Colorado’s academic institutions offer a range of options to suit your needs.

Beyond academics, Colorado’s colleges and universities foster a vibrant and inclusive community that encourages collaboration, creativity, and personal growth. Whether you’re exploring downtown Denver or hiking in the Rocky Mountains, endless opportunities for enrichment and inspiration await.

Digital Marketing Degrees in Colorado

Colorado’s academic institutions offer a plethora of digital marketing degree programs designed to meet the industry’s evolving needs. From the bustling campuses of the University of Colorado to the innovative programs at Colorado State University and the University of Denver, students have access to top-notch education and cutting-edge resources that prepare them for success in the digital marketing field.

Colorado’s degree programs provide students with a comprehensive understanding of digital marketing concepts, tools, and strategies. Whether you’re interested in social media marketing, search engine optimization (SEO), or data analytics, you’ll find specialized courses and hands-on projects that allow you to develop the skills needed to thrive in today’s competitive job market.

In addition to rigorous coursework, students can take advantage of internship opportunities, industry partnerships, and career services to gain real-world experience and build professional connections. Whether you’re interning at a local startup, collaborating with industry professionals on a marketing campaign, or participating in a digital marketing bootcamp, you’ll graduate with the practical skills and confidence needed to succeed in your career.

Bachelor’s in Digital Marketing in Colorado

Colorado’s bachelor’s marketing programs are tailored to meet the demands of today’s dynamic digital landscape. These programs provide students with an understanding of marketing principles and strategies, with a particular emphasis on digital channels and technologies.

Modality: On-Campus

Credit Hours: 185 hours

GRE: Not required

Resident Tuition: Request information

Non-Resident Tuition: Request information

Program Overview: Daniels College of Business at the University of Denver offers a comprehensive Bachelor’s Degree in Marketing that prepares students for success in today’s dynamic business landscape. With a focus on both traditional and digital marketing principles, this program equips students with the skills and knowledge needed to excel in a variety of marketing roles. From introductory courses in marketing fundamentals to specialized classes in consumer behavior, business-to-business marketing, and digital advertising, students gain a well-rounded understanding of the marketing discipline. Hands-on projects, internships, and industry partnerships provide students with real-world experience and opportunities to apply their learning in practical settings. The Bachelor’s Degree in Marketing from Daniels College of Business prepares students for rewarding careers in marketing and beyond.

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Modality: On-Campus and Online

Credit Hours: 120 hours

GRE: Not required

Resident Tuition: $720 per-credit-hour

Non-Resident Tuition: $1,549 per-credit-hour

Program Overview: Students pursuing a Bachelor’s degree in Marketing at CU Denver dive into the intricacies of modern marketing strategies, honing their ability to craft compelling messages and effectively reach target audiences. With a curriculum emphasizing both theoretical foundations and practical skills, students explore topics such as buyer behavior, internet marketing, sports marketing, advertising, and customer relationship management. The program combines business and liberal arts courses to provide students with a well-rounded education, including coursework in areas such as professional speaking, business statistics, and operations management. Through real-world experiences such as internships and project-based courses, students gain valuable insights and hands-on skills to thrive in the field of marketing.

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Modality: Online

Credit Hours: 120 hours

GRE: Not required

Resident Tuition: $40,442 per 12-18 credit semester

Non-Resident Tuition: Request information

Program Overview: The Bachelor of Science in Marketing and Sales program at Colorado Christian University is tailored for busy adult students seeking to advance their careers while managing work and family commitments. With a focus on essential marketing and sales skills such as problem-solving, decision-making, and critical thinking, students engage in coursework covering advertising, branding, market research, sales, and digital marketing, including social media strategies. Delivered entirely online, the program offers students direct access to professors who are experienced sales and marketing professionals across various industries. Through a blend of core business courses and specialized marketing electives, students gain the knowledge and practical skills needed for roles such as Marketing Manager, Advertising and Promotions Manager, Market Research Analyst, Sales Manager, and more. With opportunities for internships and career advancement, graduates are prepared to excel in diverse marketing and sales environments, contributing to the growth and success of businesses worldwide.

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Modality: On-Campus

Credit Hours: 120 hours

GRE: Not required

Resident Tuition: $5,074.20 per semester

Non-Resident Tuition: $9,798.05 per semester

Program Overview: The Bachelor of Business Administration (BBA) program at Colorado Mesa University equips students with the knowledge and skills to excel in the world of business. Offering specialization options in areas like management, marketing, finance, economics, or hospitality management, the BBA provides a versatile and valuable degree sought after by employers globally. Marketing is a focal point of the curriculum, covering areas such as promotion, consumer behavior, sales management, and advanced marketing strategies. With an emphasis on applied learning, critical thinking, and ethical decision-making, BBA graduates are prepared to tackle diverse challenges in the business world. CMU’s BBA program fosters strong communication skills, quantitative fluency, teamwork, and social responsibility, ensuring that graduates are well-rounded professionals ready to make meaningful contributions to businesses and society at large.

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Colorado Digital Marketing Masters Program

Colorado offers Master’s programs tailored for digital marketers. These programs encompass disciplines like business administration, marketing, and specialized digital marketing tracks. Students are equipped with comprehensive insights into digital marketing strategies, analytics, consumer behavior, and emerging technologies crucial for success in the digital world.

Modality: Online

Credit Hours: 30 hours

GRE: Not available

Resident Tuition: $720 per-credit-hour

Non-Resident Tuition: $839 per-credit-hour

Program Overview: The online Master of Science in Marketing program at the University of Colorado Denver offers a comprehensive education tailored for aspiring marketing leaders. Specializations in brand communication, marketing intelligence, and global sustainability allow students to blend marketing management skills with digital trends. Students develop expertise in modern marketing strategies through practical projects and industry insights, preparing them for diverse career opportunities. Designed for working professionals, the program provides flexibility without compromising quality. Courses cover essential topics like market research analytics, consumer behavior, and social media marketing. The curriculum emphasizes hands-on learning using advanced digital tools, ensuring graduates are well-equipped for marketing management roles.

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Modality: On-Campus

Credit Hours: 16 hours

GRE: Not required

Resident Tuition: $75,060

Non-Resident Tuition: Request information

Program Overview: The Master of Science in Marketing program at Daniels College of Business offers a comprehensive curriculum designed to equip students with the skills needed for success in today’s marketing field. Students gain valuable insights into consumer behavior and business innovation through a combination of core concepts, technical skills, and real-world applications. With a focus on experiential learning, students have the opportunity to conduct in-depth audience research for real-world clients in the Consumer Insights and Business Innovation Center. The program offers professional development workshops and mentorship opportunities, helping students tailor their career paths and secure internships or full-time positions. With flexible entry points and customizable electives, students can complete the program in as little as 9 months, making it an ideal choice for those looking to advance their careers in marketing.

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Marketing Degrees with Digital Concentrations

Marketing Degrees with Digital Concentrations in Colorado cater to the evolving world of contemporary business by integrating traditional marketing principles with cutting-edge digital strategies. These programs equip students with a comprehensive understanding of consumer behavior, market research, branding, and campaign management while emphasizing digital channels such as social media, SEO, email marketing, and data analytics.

Modality: Online

Credit Hours: 48 hours

GRE: Not required

Resident Tuition: Estimate your costs

Non-Resident Tuition: Estimate your costs

Program Overview: The Master of Business Administration with a concentration in Marketing at Colorado Technical University offers a comprehensive curriculum designed to equip students with the skills needed to excel in marketing roles across international, multinational, and global markets. This program dives into marketing research, international marketing, e-marketing, and customer relationship management alongside core MBA skills. Students will gain a deep understanding of marketing decision-making processes and the integration of technology into modern marketing strategies. The program emphasizes critical and creative thinking, preparing graduates to develop strategic marketing plans in diverse business environments.

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Modality: Online

Credit Hours: 36 hours

GRE: Not required

Resident Tuition: $24,102

Non-Resident Tuition: Request information

Program Overview: The Master of Business Administration with a Concentration in Marketing at the University of Northern Colorado offers a comprehensive online program designed to enhance leadership capabilities and expand marketing expertise. This unique MBA focuses on services marketing, providing insights into marketing strategies tailored for professional services. With core MBA courses and specialized marketing concentration courses, students dive into consumer psychology, digital marketing, services marketing strategy, and more. Graduates are equipped for various leadership roles in marketing, such as Marketing Manager, Market Research Analyst, and Marketing Specialist.

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Modality: On-Campus

Credit Hours: 15-16 credits each fall and spring semester for 3 years and 6-9 credits during 2 summer sessions

GRE: Not required

Resident Tuition: Estimate your costs

Non-Resident Tuition: Estimate your costs

Program Overview: The Major in Business Administration with a Marketing Concentration program aims to equip students with a thorough understanding of marketing and the skills needed to make effective decisions in today’s diverse, global, and highly competitive business landscape. Marketing encompasses various activities aimed at creating, communicating, delivering, and exchanging value offerings for customers, clients, partners, and society at large. From market research to product development, pricing strategies to customer relationship management, marketing requires a blend of analytical and creative skills to navigate the dynamic marketplace. Students majoring in business administration/marketing undergo coursework covering calculus, economics, statistics, and foundational business classes, alongside specialized marketing courses. The curriculum emphasizes problem-solving, market analysis, and strategic decision-making, preparing students to identify marketing challenges, evaluate solutions, and develop persuasive marketing plans.

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Digital Marketing Certificates and Courses in Colorado

In Colorado, Digital Marketing Certificates and Courses offer training in the latest digital marketing strategies and tools tailored to meet the demands of today’s business environment. These programs cover a range of topics, including SEO, social media marketing, content creation, email marketing, analytics, and more. Taught by industry experts, these courses provide hands-on experience and practical insights to help participants develop effective digital marketing campaigns and grow their businesses online.

Modality: On-Campus

Credit Hours: 12 hours

GRE: Not required

Resident Tuition: Estimate your costs

Non-Resident Tuition: Estimate your costs

Program Overview: The Digital Marketing Certificate Program offered by the Monfort College of Business provides students with a comprehensive understanding of digital marketing concepts, tools, and strategies essential for success in digital marketing. Tailored to meet the needs of both business and non-business students, this 12-hour certificate program covers a range of topics, including e-commerce, user experience design, web development, social media management, digital advertising, search engine marketing, and content creation. The program emphasizes hands-on learning and practical application, allowing students to develop marketable skills that align with industry demands.

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Modality: On-Campus

Credit Hours: 12 hours

GRE: Not required

Resident Tuition: $4,835 per semester

Non-Resident Tuition: $10,399 per semester

Program Overview: The Foundations in Digital Marketing Certificate offered by the Katz School of Business at Fort Lewis College is designed to equip students with the essential skills and knowledge needed to excel in the rapidly evolving field of digital marketing. Through this certificate program, students dive into a range of topics essential for digital marketing success, including SEO optimization, online advertising, web analytics, and content creation. The curriculum emphasizes hands-on learning and real-world experiences, allowing students to apply theoretical knowledge to practical scenarios.

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Digital Marketing Bootcamps in Colorado

Digital Marketing Bootcamps in Colorado offers intensive and practical training for individuals looking to quickly gain expertise in the field of digital marketing. These bootcamps cover a wide range of topics, including SEO, pay-per-click advertising (PPC), social media marketing, content strategy, and analytics. These immersive programs provide hands-on experience and real-world projects to help participants develop the skills needed to succeed.

Modality: Online

Time Invested: 8 weeks

GRE: Not required

Cost: $560

Program Overview: The Digital Marketing Bootcamp from Denver Metro Small Business Development Center offers a comprehensive learning experience designed to elevate participants from novice to intermediate digital marketers. Whether you’re new to digital marketing or seeking to enhance your skills, this bootcamp will provide valuable insights and practical strategies to help you succeed in today’s digital landscape. Students will dive into various digital marketing approaches, exploring strategies tailored to different contexts, such as B2B versus B2C and product versus service offerings. From SEO to Paid Advertising Campaigns and beyond, students will gain hands-on experience with a range of digital marketing tactics aimed at maximizing results and measuring ROI.

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Modality: Online

Time Invested: 18 weeks

GRE: Not required

Cost: $11,245

Program Overview: The University of Denver Digital Marketing Boot Camp offers a comprehensive online program designed to equip participants with the skills and knowledge needed to excel in digital marketing. Students are exposed to a multidisciplinary curriculum covering key aspects of digital marketing, including marketing strategy, campaign development, digital advertising, and analytics. Through hands-on projects and real-world applications, students gain practical experience with in-demand tools and technologies such as Google Ads, Google Analytics, Facebook Ads Manager, and WordPress.

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Digital Marketing Degree in Other States

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