Looking to build your digital marketing skills without committing to a full degree or an intense bootcamp? Digital marketing courses and certificates in Georgia offer a focused, flexible path for anyone wanting to learn at their own pace.
On average, digital marketers in Georgia earn $77,490 per year, with entry-level roles starting at $44,712 and top earners bringing in up to $134,297.
What makes these programs even better is their simple admission process. Typical requirements include:
Educational Requirements
- A high school diploma or equivalent is typically required.
- While some programs may suggest a basic understanding of marketing concepts or business, it’s often not mandatory.
Experience
- No professional experience is necessary; most courses are designed for beginners.
- Familiarity with tools like Google Analytics or social media platforms can be helpful but isn’t required.
Application Process
- Complete a simple online registration or application form.
- Certain programs may include a short interview or consultation to understand your goals.
- Some courses might require a basic assessment or quiz, though this varies by program.
If you’re ready to take the next step in your career, these courses provide a great way to get started. Read on to find schools in Georgia offering programs designed to prepare you for success.
Albany Technical College – Social Media Specialist Technical Certificate
- Albany, GA
- In-person
Program:
Social Media Specialist Technical Certificate
Modality: In-person
Location: Albany, GA
Tuition: Not specified for this course – average tuition is $1,500 per semester or $100 per credit hour for part-time students.
Program Overview:
The Social Media Specialist Certificate at Albany Technical College focuses on creating and distributing content through social media to attract attention and encourage sharing. This 12-credit program covers the fundamentals of computer and internet use, marketing principles, and social media marketing. The curriculum includes courses like Introduction to Computer Literacy, Principles of Marketing, Exploring Social Media, and Integrated Marketing Communications, providing students with a comprehensive understanding of the digital marketing landscape. Entrance dates are available each semester, and admission requires a high school diploma or equivalent and minimum test scores.
Program:
Digital Marketing Professional Specialist Certificate
Modality: Online
Location: Online
Tuition: $1,895
Program Overview:
In this 6-month online program organized by the University of Georgia, you’ll learn everything there is to know about top customer engagement marketing channels with a strong emphasis on content creation via social media. If you’re a marketing professional aiming to deepen your understanding of digital audiences, this course is your ultimate resource for social media, email, and mobile marketing, as well as for developing effective content strategies. Plus, you can complete it at your own pace, thanks to its online format.
Program:
Digital Marketing Strategist Course
Modality: Online
Location: Online
Tuition: $3,865
Program Overview:
In this one-year-long self-paced 400-hour course taught by the University of Georgia, you’ll get a more in-depth understanding of one of the fastest-growing global industries. Students will gain expertise in key areas such as SEO, email marketing, paid advertising, and content marketing best practices, including copywriting and creating editorial calendars. The course also emphasizes hands-on experience with tools like Google AdWords and market research techniques, equipping students with the skills needed to effectively manage digital marketing campaigns and drive customer engagement.
Kennesaw State University – Social Media Marketing Certificate
- Kennesaw, GA
- In-person
Program:
Social Media Marketing Certificate
Modality: In-person
Location: KSU Center in Kennesaw, GA
Tuition: $1,249
Program Overview:
Kennesaw State’s Social Media Marketing Certification consists of 24 hours of instruction spread over 5 weeks and 8 in-person sessions, led by a senior marketing lecturer at KSU since 2003. This course is perfect for entrepreneurs, businesses, or employees aiming to enhance brand awareness and increase revenue, as social media is among the fastest-growing markets. You’ll learn the fundamentals of content creation and management, gain familiarity with various social media platforms, and explore SEO techniques. The only prerequisite is a basic knowledge of computers and the Internet!
American Graphics Institute – Digital Marketing Certificate
- Atlanta, GA
- Online + In person
Program:
Digital Marketing Certificate
Modality: Live online or in person
Location: Atlanta, GA
Tuition: $5,700
Program Overview:
The Digital Marketing Certificate from the American Graphics Institute comprises 133 hours of instruction, conducted during regular business hours from Monday through Friday, over a span of 6 weeks. Included in the program is a dedicated career counselor and one-on-one mentoring, which has landed 91% of previous students with a job placement following the course. This hands-on program will not only teach you digital marketing, but also modern digital tools such as Google Analytics and creating HTML emails, building landing pages and websites via WordPress, and so much more!
Piedmont College – Business Administration (BS) Digital Marketing Concentration
- Demorest, GA
- In-person
Program:
Business Administration (BS) Digital Marketing Concentration
Modality: In-person
Location: Demorest, Georgia
Tuition: $31,700 annually
Program Overview:
Piedmont’s BS in Business Administration requires students to select a concentration, one of those options being a concentration in digital marketing. With core classes such as Social Media Marketing, Consumer Behavior, SEO / Search Engine Marketing, and Digital Marketing Analytics plus a choice of electives that range from sports and email marketing to personal selling, and internships – this provides students with an expansive knowledge base. The variety of electives also gives students the freedom to decide what’s important to them and their future careers.
Program:
Marketing Major with Digital Marketing as an “Area of Emphasis”
Modality: In-person
Location: Athens, GA
Tuition: In-state tuition costs on average $11,180, out-of-state costs $30,220
Program Overview:
The Digital Marketing program at the University of Georgia’s Terry College of Business provides students with a foundation in marketing principles, emphasizing the development of analytical and strategic skills. Core courses cover essential topics such as consumer behavior, marketing research, and digital marketing strategies, ensuring that students are well-prepared to navigate the complexities of the digital landscape. Through practical experiences like internships, digital marketing competitions, and a speaker series, students gain hands-on knowledge that prepares them for successful careers in digital marketing and beyond. Graduates of the Digital Marketing program at the University of Georgia’s Terry College of Business often secure positions with notable employers such as Coca-Cola, Altria, Cox Communications, Morgan Stanley, and more.
Digital Marketing Courses and Certificates in Other States
Nevada
Oregon
New York
Washington
Texas
Florida